The University of Arizona

Marketing


The office provides marketing, planning, assessment and research, and media development services in support of campus-wide enrollment management efforts.

 

Marketing serves as Enrollment Management's source for the production of news releases, advertisements, brochures and newsletters including the View Book, Next Steps Guide, Transitions Guide and the monthly Connections newsletter. The office maintains Web sites for Enrollment Management, Admissions, Financial Aid and MyUA.

 

Marketing Archives

Visit the Archives page for additional materials.
(Available as .pdf files. Click here if you need to download a free Adobe Acrobat Reader)

Publication Title:

Released
Connections NewsletterConnections: E-Newsletter of the Office of Admissions 
The Office of Admissions distributes this monthly publication to more than 25,000 subscribers including high school and college counselors, prospective students, and UA staff.
Monthly
Publication for prospective studentsFair Piece
Distributed to prospective students throughout the nation at events including high school visits and college fairs.

Ongoing
Viewbook for prospective studentsOSFA on the Air
Office of Student Financial Aid's podcast series. Thes monthly podcasts are written and produced by The Office of Student Financial Aid.

Monthly
Resource Guide for New StudentsResource Guide for New Students
Provided to students at orientation, the resource guide provides a four-year calendar for students and information on campus resources. Includes:
  • Colleges with the UA
  • Campus resources & Off-campus partners
  • Contact Information
  • Campus map
  • Folder for important academic papers

 

Companion site available
5/2007
Experience UA: One visit can make all the difference Experience UA
Provided students with an overview of The University of Arizona.

  • Colleges with the UA
  • Visit options
  • Academic Excellence
  • Admission options

Companion site available (Visit UA)
4//2007
Viewbook for prospective students24/7 University of Arizona Info
A direct mail piece with information on the University including:

  • Top reasons to consider The University of Arizona
  • Distinguished community of faculty and students
  • Comprehensive Admission Review
  • Estimated cost of attendance
  • UA Undergraduate Colleges


3/2007
Publication for prospective studentsNext Steps Guide
Sent to incoming students to educate regarding the necessary steps for attending The University of Arizona.

Companion site available

3/2007
We'll Take You There!Transition Guide
A helpful guide to make ease a student's transition into The University of Arizona. Includes:
  • Preparing for Orientation
  • Charting your academic course
  • Taking care of business
  • Estimated cost of attendance
  • Getting involved and eating on campus
  • Campus map
2/2007
National Scholars Visitation GuideNational Scholars Visitation Guide 
As a premiere institution in the Southwest, The University of Arizona attracts honors students from throughout the United States. Published annually.
11/2006
Viewbook for prospective students2006-2007 Viewbook (1 & 2) Low resolution version

2006-2007 Viewbook (1 of 2): Main Pages

2006-2007 Viewbook (2 of 2): The Blue Pages
Provided to prospective students throughout the world. Includes:
  • Student Stories
  • Colleges profiles
  • Bluebook—a detailed listing of campus resources
  • Contact Information

 

Companion site available
7/2006

 



News & Events

 

Fall 2007





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